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Become a Great Data Storyteller: Learn How You Can Drive Change with Data (PDF eBook)

eBook by Lo Duca, Angelica

Become a Great Data Storyteller: Learn How You Can Drive Change with Data (PDF eBook)

£30.99

ISBN:
9781394283330
Publication Date:
31 Jan 2025
Publisher:
Wiley
Pages:
272 pages
Format:
eBook
For delivery:
Download available
Become a Great Data Storyteller: Learn How You Can Drive Change with Data (PDF eBook)

Description

Unlock the power of data storytelling to create change Become a Great Data Storyteller: Learn How You Can Drive Change with Data is a transformational journey guided by author and researcher Angelica Lo Duca. This insightful guide challenges the conventional approach to data visualization by emphasizing the creation of compelling data stories. With a focus on understanding the audience's needs, this book offers a unique value proposition: teaching you how to weave raw data into engaging, narrative-driven presentations that can significantly impact decision-making and generate organizational change. The author masterfully demonstrates the process of building a data story, from creating relatable characters with clear objectives to tailoring these narratives for specific audiences. You'll discover your role as a narrative guide, learning how to employ the power of context to make your data-driven stories not just informative but captivating. This book sets itself apart by focusing on the human aspect of data storytelling, ensuring your narratives resonate deeply with your audience. In the book, you'll: • Learn to craft engaging data narratives that go beyond charts and graphs, making your presentations memorable and impactful • Tailor your data stories to meet the specific needs and interests of your audience, enhancing understanding and engagement • Position yourself as a pivotal guide in your data stories, using context to turn data into powerful narratives that drive action For anyone looking to elevate their data presentation skills from ordinary to extraordinary, Become a Great Data Storyteller offers the tools and insights you need. Whether you're a professional seeking to influence decision-making or simply passionate about the art of data, this book is your roadmap to becoming an impactful storyteller. Take the first step towards transforming your data into compelling stories that inspire change. Order your copy today and start changing the way you communicate.

Contents

Introduction xv Chapter 1 Why You Need to Become a Data Storyteller 1 Chapter 2 The Role of the Storyteller 19 Chapter 3 Making a Successful Data-Driven Story 41 Chapter 4 First Act: Defining the Hero 61 Chapter 5 First Act: Defining the Sidekick 79 Chapter 6 Second Act: Defining the Problem 97 Chapter 7 Second Act: Defining the Antagonist 117 Chapter 8 Third Act: Setting the Climax and Next Steps 137 Chapter 9 From Making to Delivering a Data-Driven Story 159 Chapter 10 What the Audience Wants and Knows 179 Chapter 11 What the Audience Thinks 203 Chapter 12 Retelling the Story 227 Final Thoughts 239 Takeaways 241 References 241 Index 243

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